Softbank Sun justice industry people know that it is a very crazy person, especially in terms of investment, how foolish it is to others in terms of investment, but the result is amazing. ARM has a strong chip design and license leasing business and has been on the market for about 20 years. Sun Zhengyi's view of life goes far beyond the vision of any investor you will encounter. He will consider a longer-term development, perhaps a span of the next decade, 30 years, or 300 years.
Sunbank, CEO of Softbank, has a lot of crazy ideas. He believes that robots with more than 10,000 IQs will surpass humans in 30 years. He also considered privatizing Softbank, which would be the largest leveraged buyout ever if put into action. He has raised $45 billion in investment funds in 45 minutes. He even plans to launch a second record-breaking Vision Fund while holding a Vision Fund. This series of crazy ideas often leads to huge transactions at a glance, with speed and boldness to shake off various industries.
Simon Segars, CEO of ARM Holdings, said that in 2016, Sun Zheng called him and asked for a meeting. "Because I (Sun Justice) has a crazy idea." As a result, the $32 billion acquisition was completed in less than a week.
“For the average person, this is too unexpected. I will never forget this deal, and I will continue to tell my staff about this story in the future,†Segars added.
ARM did not think about selling it. Founded in 1990, the company has a strong chip design and licensing leasing business and has been on the market for about 20 years. In the past 10 years, it has applied its technology to 95% of the world's smartphone chips with the wave of mobile phone development. A few years before being acquired by Softbank, ARM entered the field of connected devices and "Internet of Things" products to further expand its potential market. Segars estimates that global chip makers will sell 100 billion chips in the next four years. He said that about half of the 5.1 billion ARM chips currently on the market are used for industrial purposes.
In the development process, ARM's sales and stock prices continue to climb, and management naturally does not want to sell. But Sun’s vision of the world under the influence of artificial intelligence and connected devices, and the ability to put the future of ARM under the protection of individual shareholders, has resonated with Segars.
Segars said, “There is always a compromise between profitability and investment. Sun Justice’s view of life goes far beyond the vision of any investor you will encounter. He is considering 30 years or even 300 years. Time span, so even if it means sacrificing today's possibilities, he will invest in the huge growth of the future."
Now, one year after the acquisition, ARM is actively expanding its business into new areas, especially the Industrial IoT. This includes using sensors and chips in cities to track traffic patterns, more efficient placement of traffic lights, or allowing agricultural practitioners to use connected devices to streamline operations, such as precision herbicide sprayers.
Although the opportunity is attractive, it has security risks. More connected devices mean more opportunities for hacking. Segars believes that the Internet of Things industry should face this problem together. “It’s easy to say 'this is not my problem', but the industry’s view of 'who is responsible for safety’ needs to change. Providing mature technology is inseparable from the cooperation between different people in the technology supply chain.
One of Segars' visions of a collaborative model is to increase the safety rating of the device, similar to the crash test rating of a car. Given that the connected equipment industry is an emerging field, this is a practical solution. ARM is developing an operating system for IoT devices that will pursue the most advanced network security standards.
Looking ahead, the massive amount of data collected by connected devices is a big issue for ARM and its users. Segars says the key to solving this problem is to give people more control and transparency about the way data is collected, the owner, and the way it is allowed. Similarly, ARM plans to improve the data processing capabilities of the device itself so that the service can identify and store important data and discard the rest of the data, which can also save money for data collection companies. "If you just take a model - collect all the data and transfer it to the cloud, it's too low efficiency. I don't care how many hard drives are produced, but the total amount of data generated and the cost of storage. It will be seriously out of touch, which is unacceptable."
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