ã€World Wide Web Reporter Lin Di】 According to the foreign media androidheadlines report, recently Huawei has applied for a Huawei payment trademark from the European Union’s Intellectual Property Office (EUIPO). It is expected that Huawei will soon provide “Huawei Pay†mobile payment services to the European continent. This means that the digital payment system may be brought to the countries of the region in the future.
So far, Huawei's payment for this mobile payment solution is limited to the China region. It now appears that Huawei may have to expand its service coverage, and the upcoming IFA will be possible when it begins to announce the potential expansion, but at present there is no Confirm Huawei announces any matters related to Huawei payment.
It is reported that the trademark application was submitted on August 29th. The trademark file includes the Huawei Pay logo and the color of the logo. The current trademark has not yet been approved, but foreign media said that Huawei has no reason to pay the trademark is not ultimately granted.
In time for successful applications, Huawei still needs quite a long time to establish a relatively complete payment ecosystem. First of all, Huawei must obtain approval from the bank and cooperate with banking institutions to make services compatible. Foreign media pointed out that "Huawei Pay" debuted in Europe, initially only in one or two larger countries, such as Germany.
According to reports, with the launch of Android Pay and Samsung Pay in European countries, the entry of Huawei Pay will bring more competition to the mobile payment market.
According to Yu Chengdong, a senior vice president of Huawei, for a long time in the future, mobile payment will become one of the important functions of smart phones; the combination of mobile phones and bank cards will improve the ease of use and security of the payment. The diversity of services in the future will play a significant role, and the development of mobile payments has become a trend.
According to foreign media androidheadlines reports, Europe will become a large market for Huawei, because Huawei will launch most of the high-end mobile phones in the region, and it is necessary and meaningful for Huawei to launch its own mobile payment solution for its users. .
“Huawei has basically completed its goal of entering the European market with a stable share of over 5%. The next goal is to break through 5% to reach 10% to 12%. This is the time to stand firm.†The goals declared by the former Yu Chengdong have already been realized.
In the first half of 2016, the sales growth rate of Huawei's smartphone overseas market was 1.6 times that of China. In particular, in the European market, Huawei has a market share of more than 20% in five countries such as Spain. In the overall market of Western Europe, the share of Huawei smartphones reached 11.6%; the high-end smartphone market with a price of 500 to 600 euros, Huawei’s share It reached 14.3%.
According to statistics, as of June 27, 2017, Huawei Pay has reached 51 domestic cooperative banks, and there are 12 models supporting Huawei Pay.
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