The concept of full screen broke out in the second half of this year. After a burst of excitement, many digital enthusiasts raised the same problem: Is the screen ratio of 18:9 full screen? Is the full screen a technological breakthrough or marketing gimmick?
In October last year, Xiaomi released MIX to bring the first full-screen mobile phone to the Chinese mobile phone market. The concept of “full screen†has been out of control since then. According to incomplete statistics from the China Network Technology reporter, since March of this year, nearly 10 major brands including Apple, Samsung, Huawei, and Sharp have issued more than tens of models. Full screen flagship phone. Not only that, but a crowd of thousands of machines represented by glory also joined melee, which is quite popular.
According to the reporter's access to information, the concept of "full screen" is a "weapon" that domestic manufacturers have attempted to break homogenization, but now the handset has entered a more serious homogenization stage.
Xiaomi CEO Lei Jun had previously explained that, from the appearance point of view, the full screen mobile phone front should almost all display screens, to bring more impact to the user's visual experience, belonging to the future of the concept of mobile phones. Recently, Zhao Ming, president of glory, boldly defined: "The full screen refers to a display with an aspect ratio of 18:9, which leads to a higher screen share."
This statement was immediately challenged by some netizens. Some netizens even took out a 2:1 screen ratio cell phone that Cool sent in the early years and said: "If 18:9 is a full screen, then Coolpad is the true universal screen originator."
Cool 9930 model phone.
According to the explanation of Baidu Encyclopedia, the full screen literally explains that the front of the mobile phone is all the screen, and the four borders of the mobile phone use the no-border design, and the screen ratio of nearly 100% is pursued. In fact, limited by the current technology, the full screen is still just a concept. For the time being, no mobile phone can achieve 100% of the front screen. Although it is difficult for people to give a full definition of a full screen, it is clear that the glorified 18:9 concept seems difficult to persuade digital enthusiasts.
In the case of the same screen ratio, screen share has become the focus of everyone's comparison. China Netcom's reporters listed several currently full-screen models with full screen parameters. Nubian’s Z17S and Sharp’s AQUOS S2 screens accounted for the highest percentage, ranking first and second respectively. The much-watched millet MIX2, however, is the final ranking of screens in the full-screen flagship.
China Net Science and Technology Cartography.
In fact, even though all major manufacturers have made a "full screen" gimmick, it seems that consumers are not concerned with the percent of screens, which may only be a figure for them. China Netcom Science and Technology reporter searched for “Comprehensive Screen†keywords in Jingdong, and found that sales of mobile phones were ranked differently than screen share, and the highest proportion of Nubian Z17S even failed to squeeze into the top five of sales. .
Some international brands have a full screen mobile phone comparison chart.
A foreign user made a contrast map, the netizen removed the mobile phone screen, leaving only the forehead and chin and border part.
China Netcom produces a full-screen mobile phone comparison chart.
By comparison, it can be seen that although several groups of mobile phones have adopted a 18:9 screen ratio, there are still slight differences in the processing of the forehead, chin, and even the bezel. From the picture alone, Apple, Xiaomi, Samsung, and Sharp appear to be more eye-catching, while VIVO, Nubia and other "normal faces" can only be submerged in the "machine" group.
Some people like Sharp's "beauty tips", and some people will like Apple's "Qi Liuhai", and the public's aesthetic is never absolutely unified. It is undeniable that the full screen is becoming the standard for mobile phones, just like the dual cameras.
When this label is no longer a unique feature, who can make consumers pay and gain market recognition? I am afraid it still has to be determined by the true technical strength of the product. Rather than thinking about how to go for marketing, it's better to really work hard. After all, the tide faded and faded.
Transformer For Renewable Energy
Transformer For Renewable Energy, Solar Transformer,Wind Mill Transformer, Energy Station
Hangzhou Qiantang River Electric Group Co., Ltd.(QRE) , https://www.qretransformer.com