In recent years, combined with national strategies, “Internet+Smart Home†has become a bright spot in the market, promoting the development of smart home has become a homeopathic measure, various companies have given different actions on the entry point of the smart home market, dedicated to the establishment of open intelligence Home platform to achieve the purpose of implanting business and seeking greater market share. So, what are the patterns of cross-border resource integration in the smart home sector?
One, mobile phone + operator + smart home, product flow entrance mutual assistance
One of the key pain points of smart homes is interconnection, in which communication protocols play an important role. Focusing on the connection is the most confident part of Huawei. Huawei does not make smart home appliances, and its strategy is clearly to connect as the core to achieve "calls" between home appliances. In the strategy system, Huawei's HiLink connection protocol and Huawei-LiteOS Internet of Things operating system will become the two core capabilities shared by Huawei and its partners.
In addition, Huawei clearly stated that only by working with telecom operators can it be possible to compete with Internet vendors for cloud computing. Huawei's OpenLife project is based on the home broadband market of telecom operators, aiming to unify industry norms and provide consumers with smart home services. Huawei also forms a full-range cooperative relationship with Haier in terms of smart routing and modules, interaction between mobile smart terminals and home appliances, cloud platform docking and data sharing, standards and protocols for communications, channels and marketing, and brand building. Small and united can bite the elephant.
Second, traditional manufacturing + smart home, online and offline channels complementary
Haier launched the U+ smart home operating system. It is reported that it will open up user resources, product resources, and technical capabilities to its partners. Currently, it communicates with Google, Apple Homekit, Alibaba Cloud, Huawei, and Alljoyn. Haier became the only large corporate partner of Apple HomeKit.
It is reported that Apple's HomeKit protocol is very low-level, its role is limited to the iOS platform and home devices can "handshake" each other, but after "know", you want to continue to control lights, air conditioning and other equipment, still need home appliance manufacturers based on HomeKit To carry out secondary development, at the secondary development level, Haier's U+ smart life platform can help Apple solve this technical problem.
Third, the energy sector + smart home, build hard technology control platform
Panasonic released its "Ora," a smart home innovation technology that integrates lighting, heating, cameras, motion sensors, and various smart appliances through a single platform for the management of personalized home experiences.
In addition, Panasonic will cooperate with Xcel Energy in Ora's technology and smart homes to help customers save energy through a comprehensive analysis of customers' electricity habits, preferences, and lifestyles, and make more rational power consumption decisions. It is understood that this year will also expand the series of home monitoring system modules, and will work with Honeywell company to include temperature controllers and other home energy systems.
Fourth, real estate + smart home, increase value-added, reduce cost burden
There are more than one company that crosses the border into the real estate industry. However, some companies seem to engage in real estate across the border. In fact, they are aiming at the smart home market behind them.
In 2016, China Unicom and Vanke and Ali built a smart home system for the whole house. It is understood that this whole-house smart system is a personalized smart product and system driven by understanding people and the environment. The wonders of the overall linkage of the whole house, based on big data, make the smart home system provide users with intimate services. Although current smart home products and systems still have deficiencies, they can also prove that smart homes are getting closer and closer to all users' families.
In March 2016, Jingdong Intelligence officially released JD Micro's “Smart Home†strategy, which brought home smart home solutions such as voice control, interoperability, remote control, and third-party services to home improvement, real estate, and integrators. On May 14th, Jingdong Micro-Link and Country Garden introduced the smart board room experience hall.
Smart home products need layout and installation at the beginning of housing construction. Real estate developers have the ability to provide these platforms and facilities, and they can collect the needs of many owners and users for smart homes, thus providing these needs to smart home companies. For real estate developers, smart homes may become the standard for real estate in the next decade. At present, China's real estate industry urgently needs to find and tap new opportunities for the front end and the back end of the industrial chain, and wants to participate in the formulation of systems and standards, and it also helps to increase the added value of real estate projects.
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