The industry is rumored that Apple will upgrade its long-selling set-top box (AppleTV) in September. The hardware configuration of the new set-top box has been exposed by the media. According to the latest media, this set-top box will use the iOS-based operating system for the first time, so it is more similar to the Apple mobile phone and tablet PC in terms of user interface and operation.
According to reports from US technology media, Apple will adopt a custom optimized version of iOS9 in the set-top box. This is the first time that the set-top box has used the iOS system. Historically, the set-top box has mainly used an Apple-developed system.
The replacement of the operating system means that the user will find that the user interface is very similar to the Apple mobile phone and tablet when manipulating the set-top box.
At the Apple Global Development Conference in June, the outside world had expected that Apple would upgrade the set-top box, but Apple did not have this move. According to reports, Apple is not willing to invest more iOS 9 development engineer resources on the set-top box, so the product release time is postponed.
The new set-top box is codenamed "J34". It is generally believed that Apple will release new mobile phones in September and the new set-top boxes will also be unveiled at the same time.
While upgrading hardware and software, Apple will also launch a software store that specializes in providing software for smart TVs. Apple can build a smart TV application ecosystem.
According to previous news, the remote control of the new set-top box can implement Siri voice control. The set-top box is more compact, providing more storage space, and will use a faster processor.
What needs to be pointed out is that Apple has lagged far behind many competitors in terms of television networking hardware and smart TV ecological construction.
In the TV networking hardware industry, Amazon, Google, Roku and other industry giants have provided two products at the same time. In addition to the $100 to $200 set-top box, it also includes more than 30 US dollars TV sticks, of which Google's Chromecast received a huge market. Succeeded and triggered the opponent to imitate.
In terms of the ecology of smart TV applications, taking China as an example, there have been a large number of TV-based APPs developed for smart TVs and set-top boxes, including video services, children's education, and TV-side shopping. China also has a number of leading companies. Status smart TV application download store.
In the past few years, Apple has put resources on smart phone projects, and set-top box products have been left out. In the meantime, Apple has missed a huge opportunity for smart TV application ecology market.
Previous data from third-party market adjustment agencies showed that in the U.S. TV networking hardware market, Apple's set-top boxes ranked lower.
According to reports from US technology media, Apple will adopt a custom optimized version of iOS9 in the set-top box. This is the first time that the set-top box has used the iOS system. Historically, the set-top box has mainly used an Apple-developed system.
The replacement of the operating system means that the user will find that the user interface is very similar to the Apple mobile phone and tablet when manipulating the set-top box.
At the Apple Global Development Conference in June, the outside world had expected that Apple would upgrade the set-top box, but Apple did not have this move. According to reports, Apple is not willing to invest more iOS 9 development engineer resources on the set-top box, so the product release time is postponed.
The new set-top box is codenamed "J34". It is generally believed that Apple will release new mobile phones in September and the new set-top boxes will also be unveiled at the same time.
While upgrading hardware and software, Apple will also launch a software store that specializes in providing software for smart TVs. Apple can build a smart TV application ecosystem.
According to previous news, the remote control of the new set-top box can implement Siri voice control. The set-top box is more compact, providing more storage space, and will use a faster processor.
What needs to be pointed out is that Apple has lagged far behind many competitors in terms of television networking hardware and smart TV ecological construction.
In the TV networking hardware industry, Amazon, Google, Roku and other industry giants have provided two products at the same time. In addition to the $100 to $200 set-top box, it also includes more than 30 US dollars TV sticks, of which Google's Chromecast received a huge market. Succeeded and triggered the opponent to imitate.
In terms of the ecology of smart TV applications, taking China as an example, there have been a large number of TV-based APPs developed for smart TVs and set-top boxes, including video services, children's education, and TV-side shopping. China also has a number of leading companies. Status smart TV application download store.
In the past few years, Apple has put resources on smart phone projects, and set-top box products have been left out. In the meantime, Apple has missed a huge opportunity for smart TV application ecology market.
Previous data from third-party market adjustment agencies showed that in the U.S. TV networking hardware market, Apple's set-top boxes ranked lower.
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