Future professional audio technology trends

Not long ago, the Electro-Voice audio of the Bosch Group brought together the well-known electro-acoustic experts in the industry and senior technicians from several industry-leading brands to fully communicate and discuss the current technical development trend of professional audio . At this summit, everyone reached a consensus that the future of professional audio technology trends are focused on intelligence, networking, digitization and wireless, which is also the overall development trend of the industry.

Professional audio is widely used in stadiums, theaters, concert halls, performing arts halls, KTV boxes, radio and television stations, touring and other special public places and events. Benefiting from the sustained and rapid development of the country's macro-economy and the increasing living standards of the people, as well as the strong promotion of downstream applications such as sports events and cultural industries, the professional audio industry in China has developed rapidly in recent years, and the overall level of the industry has been greatly improved. Through long-term accumulation, companies in the industry are gradually investing more in technology and branding to build domestic mainstream brands, and several leading companies with international competitiveness in certain fields have emerged.

At present, China has become an important manufacturing base for professional audio products in the world. From 2006 to 2012, the scale of China's professional audio market has increased from 10.4 billion yuan to 27.988 billion yuan, which is one of the few segments in the industry that continues to maintain rapid growth. One of the industries. Especially in the Pearl River Delta region, it has become the main gathering place for professional audio product manufacturers in China. The region has concentrated more than 70% of the enterprises in the industry, and its output value accounts for about 80% of the total output value of the industry.

At present, the domestic demand market of China's professional audio industry presents the following five characteristics: First, the number of performance groups is increasing, the market scale is rising steadily; second, the development of radio and television is booming; third, the investment in cultural base is increasing; fourth is the demand for cultural leisure and tourism market. Strong; fifth, the city's multimedia landscape and exhibition market demand continues to increase. During the "Twelfth Five-Year Plan" period, with the further development of the domestic economy, the national "Twelfth Five-Year Plan", "Cultural Industry Revitalization Plan" and other policies to encourage the development of downstream industries, as well as the holding of some large-scale events, is expected to develop the audio industry. It will still maintain a high growth rate. According to the estimation of China Electronic Audio Industry Association, the industry's compound annual growth rate can reach 13.32%. By 2015, the industry market will grow to 47.279 billion yuan.

In the future, from the perspective of product technology, intelligent, networked, digital and wireless are the overall development trend of the industry. For the professional audio industry, digital control based on network architecture, wireless signal transmission and intelligent control of the overall system control, Will gradually occupy the mainstream of technology applications. From the perspective of marketing concept, in the future, enterprises will gradually shift to design and service from the simple “selling products”, which will increasingly emphasize the overall service level and support capability of enterprises.

Xiao Bian also deeply felt that in recent years, the wave of informationization characterized by digitalization and networking has swept the world, and information technology has penetrated into various fields of economy and society, and has become an improvement of industrial development level, improvement of labor productivity, and promotion of economic growth. The most important means of enhancing the country's overall strength.

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