Snapdragon 810 explodes the strongest performance TV chip in the market

TV, mobile phone chip will eventually become one

As said before, the big cake of smart TV, it is impossible to say that Qualcomm has no heart. Baseband integration is Qualcomm's biggest advantage, but it is totally useless for TVs. Although its performance is powerful, it has been dragged down by video decoding and insufficient cost-effectiveness. When 4K handsets appear, more and more manufacturers will gradually keep up, and Qualcomm will further strengthen its support for 4K decoding. By that time, entering the TV chip market will be in vain.

Qualcomm Snapdragon 810 can hard-solve some 4K videos

Traditional television chip makers are still enjoying a good time, but smart TVs have gradually highlighted the trend of stacking hardware performance. These traditional brand TV chips have already fallen behind in size in performance compared to mobile phone chips, when the performance of TV chips Already unable to exert enough hardware level, TV manufacturers will begin to look for new partners. On the other hand, Qualcomm Snapdragon 810 is the first mobile phone chip that can completely decode H.264 (AVC) and H.265 (HEVC) format video. This means that the mobile TV chip gradually converges, and the side reveals the high-pass hidden. His ambitions, so it is not unreasonable to say that LeTV put Xiaolong 810 hot potato in the TV, but Qualcomm is not ready yet.

The performance of the most powerful TV chip is still against the Snapdragon 810

Perhaps everyone has gradually discovered that even if the mainstream TV chips such as Morningstar (MStar) have inherent advantages in video decoding, the decline in performance has gradually become apparent. Without a processor with sufficient performance and stability, there are no solutions to the fundamental problems that can be solved, such as the stuck smart TV and the crash. Qualcomm has inherent advantages in processor performance. Xiaolong 810 has already let TV manufacturers see confidence. In the coming Xiaolong 820 and even Xiaolong 830, Qualcomm looks like sooner or later it will launch a perfect compatible mobile phone and smart TV. End product.

Summary: Although the price/performance ratio is still important, the price war can only be played for a while. Consumers still pay more attention to the experience. The pace of replacement of smart TVs is already accelerating. Like computers and mobile phones, hardware stacking and performance competition will also be the only way to go. Under this premise, if Qualcomm solves the shortcomings of video decoding, TV manufacturers are certainly willing to choose more powerful partners. Morningstar, Jingchen, Rockchip and other chip makers are starting to think in peacetime, although they currently occupy the vast majority of the market, sitting on the most powerful TV chip, but can not sit idly by high pass to grab business, it is true that Qualcomm will successfully mobile phone , TV chip combo, traditional TV chip manufacturers should come up with what kind of competitiveness? Cost-effective? Ha ha……

to sum up:

At present, Qualcomm’s position in the smart TV market is almost negligible, the most basic video decoding can not be achieved, no matter how good the performance is, it is no exaggeration to say that it is suspended. However, with the advent of Qualcomm Snapdragon 810, regardless of its original intention is to support 4K on the phone or something, at least let the mobile phone chip applied to the TV chip becomes possible (although it would have been possible), in the future Snapdragon 820, 830, etc. We will finally see the birth of a high-performance chip that is compatible with both TVs and mobile phones. This is when Qualcomm officially enters the smart TV market.