Recently, Microsoft's Windows and vice president of equipment, Terry Myerson, was interviewed by foreign media ZDNet and was asked if Microsoft is still working on Windows phones wholeheartedly, or Microsoft's own Windows product line has been declared dead. After all, the current state is like "wasting time." In this regard, Myerson's answer implies that Windows phones seem to be dying, and instead develop another non-phone type device.
"Technically, Windows Mobile has two things that are unique. One is a cellular network connection and the other is an ARM processor. So we will continue to invest in ARM and cellular networks." Myerson continues to add, "Although We can't tell what type of device, but I think it's a Windows device that uses an ARM chip and also has a cellular network connection."
For the last week of the Microsoft conference, many people expressed their praise for the Surface Studio all-in-one, but there are still many people who spit or express dissatisfaction, because at the whole conference, Microsoft did not mention a Windows 10 Mobile mobile system. Words. Mainly because the current market share of Windows smartphones in the world has been staying at around 1% for a long time. Customers and partners are very concerned about this. What is Microsoft's mobile strategy? This is the device, not the phone
Myerson’s answer is always so ambiguous, but what’s interesting is that Myerson did not use the word “mobile phone†anymore. Therefore, we can speculate that the device that Microsoft is still developing may be a tablet based on an ARM chip, and also has a cellular network connection, but it certainly will not be the location of the mobile phone.
For the last week of the Microsoft conference, many people expressed their praise for the Surface Studio all-in-one, but there are still many people who spit or express dissatisfaction, because at the whole conference, Microsoft did not mention a Windows 10 Mobile mobile system. Words. Mainly because the current market share of Windows smartphones in the world has been staying at around 1% for a long time. Customers and partners are very concerned about this. What is Microsoft's mobile strategy?
Considering that the current Windows 10 flagship is still pushing only two models, Microsoft PC partner Acer and HP's Liquid Jade Primo and Elite x3, Microsoft seems to be ready for a new start. More importantly, during the Ignite 2016 conference last month, Microsoft launched a new expansion plan, and hopes that more Windows Mobile-based small-sized tablets will be available in the future. Perhaps it is this plan that Mayson emphasizes.
Myerson also said that when you have been investing in the wrong things, it is difficult to revitalize. Microsoft has some examples, but it has been terminated. Because sometimes it is easy to invest in something that is growing, but investing in something related or similar to a technology strategy is the right thing to do.
To be honest, we don't know why Myerson didn't once again emphasize that ConTInuum can turn a mobile phone into a PC, and it doesn't once again promote the virtualization-based Win32 application that HP is using. Can't help but guess, Microsoft really won't spend too much thought on the phone? Or, the next step of Microsoft may not be the "mobile phone" feature.
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